Manager/Director of Programmatic Demand Partnerships
Company: Chocolate Platform
Location: San Francisco
Posted on: October 26, 2024
Job Description:
Manager/Director of Programmatic Demand PartnershipsAt
Chocolate, our people are our greatest asset and we are driven by a
core set of values. We are builders, dreamers, thinkers, designers,
and doers. We work hard, we work together and we work towards a
common goal. Specifically, we build a video SSP & mediation
platform for programmatic advertising. Our products are used around
the world by the largest brands and publishers to advertise on
mobile, desktop and CTV devices.We are looking for a sales lead to
identify, close and maintain relationships with key demand
partners. You will have a deep understanding of the programmatic ad
tech industry, competitive offerings, understand customer needs and
leverage qualitative and quantitative data to support feature
prioritization and positioning. This is a hands-on position
responsible for owning a revenue center. Our platform sits at the
center of an extensive ecosystem for mobile, desktop and CTV
advertising. You will work closely with the Supply team to ensure
that your demand portfolio scales and achieve it's revenue
objectives. The position requires competency in sales and account
management and familiarity of advertising products and yield
management.Responsibilities
- Bring New Clients:- The core responsibility will be to identify
new clients and build partnerships with Brands & Media Agencies,
Agency Trading Desks, and RTB enabled demand-side platforms (DSPs).
The role could involve both domestic and international travel. Your
past ad tech experience in a similar role will be crucial to your
success. We anticipate that during the first 6 months of the job
traveling & meeting new clients should be 70% - 80% of your time
spent.
- Grow Existing Business: Work closely with our existing
programmatic demand partners to manage the ongoing business and
trading relationships and ensure that the full potential of each
partnership is achieved. You will participate and lead Quarterly
Business Reviews ( QBRs) with the clients.
- Build Demand Side Partnerships: This role will develop premium
demand partnerships and promote RTB based campaign activation
across Chocolate Marketplace. Work responsibilities include
prospecting, communicating the value of our inventory and product
features to relevant partners, quarterly business reviews, and
securing new integrations with DSPs while making sure integrations
start and finish promptly.Essential Functions
- Responsible for inbound and outbound partnership discussions
with brands, agencies, other ad networks, DSPs, exchanges, agency
trading desks.
- Initiate discussions with new clients and build a high impact
relationship
- Ongoing management of existing partnerships and associated
partner programs with RTB demand platforms and trading desks.
- Build cross-departmental relationships within the company,
including Business Development, Agency Sales, Product, Operations,
Engineering, Finance, etc.
- Contribute to overall company strategy, problem-solving, and
culture.
- Attain monthly and quarterly revenue growth goals for
programmatic sales.Skills and Qualifications
- Minimum of 2-3 years working in fast paced ad tech environment,
preferably with RTB based programmatic advertising platforms (
exchanges, ad networks, DSPs, SSPs)
- Proven track record establishing, developing, and executing key
distribution, product, and monetization partnerships
- Domain specific knowledge/experience in digital advertising,
monetization, video and/or mobile video marketing.
- Solid understanding of RTB, video advertising platforms and
online advertising models
- Concrete understanding of programmatic video and services
including industry trends, major players by category and knowledge
of the RTB based advertising ecosystem and landscape
- Excellent written and verbal communication skills
- Ability to interact with diverse groups of technical and
nontechnical people
- Adaptable, team player who gets things done
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Keywords: Chocolate Platform, Pleasanton , Manager/Director of Programmatic Demand Partnerships, Executive , San Francisco, California
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